NEC Corporation (NEC; TSE: 6701) has developed a marketing strategy planning & effectiveness simulation technology that utilizes generative AI to identify latent needs of customers and generate optimal measures. According to an NEC survey, this is the world's first technology that can automatically visualize customer interests and preferences (i.e. psychograhic attributes), generate measures, and predict customer responses to those measures. NEC aims to launch services with this technology in 2024
If Microsoft is too slow developing Windows-based tablets, its bread-and-butter enterprise business could soon pay the price, according to industry analysts.
Reducing power usage and cutting carbon emissions is probably the right thing to do for the future of the planet. But keep this is mind: Green is a powerful marketing term right now and cost-savings promises are part of the marketing pitch. Like all marketing promises, results vary. One example: The amount of money a typical consumer can save by using or powering down energy-efficient computers, printers and the like is often small--in the case of an up-to-date laptop, the energy savings add up to perhaps
Sony Ericsson is doing its best to attract developers who can create games tailor-made for its upcoming Xperia Play smartphone, working with third-party tool makers to simplify the development process.
NEW ORLEANS -- Cisco apparently plans to soon unveil a data center switch designed for high-frequency financial trading markets, and may also be readying a switch fabric rollout similar to Juniper's recent QFabric launch.
The launch of Apple's iPad will pave the way for a slew of rival products this year, an Arm executive said Wednesday, predicting over 50 tablet PC devices will be launched globally.
The European Commission's decision to launch an antitrust investigation into Google Inc.'s activities has intensified that company's already heated competition with Microsoft Corp.
Acer plans to launch "multiple" tablet devices at an event in New York on Nov. 23, with different OSes and multiple form factors, the company's CEO said Friday.
Japanese consumers will be the first in the world to get their hands on Sony Ericsson's new Xperia X10 smartphone when it goes on sale here in April through carrier NTT DoCoMo, the companies said Thursday.
Retailers in Japan began accepting reservations for Sharp's new Galapagos media tablet on Friday ahead of its launch next week. Sharp hopes to sell a million of the devices and in doing so take the lead in Japan from competitors like Apple's iPad and Amazon's Kindle.
Wilson Electronics, a maker of cellular signal boosters, has launched a website to share customer testimonials and give consumers a way to fight to keep the devices legal.
As operating system launches go, Windows 7 has been a pretty sweet one for Microsoft. The reviews are mostly thumbs-up, and aside from some unintentionally hilarious videos promoting Windows 7 launch parties, the company has mostly done things right.
China Mobile is preparing to launch new upgrades for its favored smartphone operating system that it believes will help turn the tide in boosting the appeal of the company's 3G network.
Toshiba is readying two 3D televisions that can produce images with the illusion of depth but don't require the user to wear glasses, it said Monday. It will launch the televisions in Japan in December. By dispensing with glasses, the TVs answer a key complaint of would-be buyers -- but they won't come cheap.
With its first laptop, gScreen Computer Corp. will deliver 4.6 million pixels of desktop real estate with the Spacebook's dual 17-inch LED screens, for under $3,000.
SAP is gearing up to launch Business Objects 4.0, its biggest BI (business intelligence) release in roughly three years, later this month at an event in New York.
Telecom operator TeliaSonera has signed a deal for LTE (Long-Term Evolution) modems from Samsung that should help it launch the 4G service commercially in Sweden and Norway in the first half of 2010, it said on Thursday.
Apple Inc. will launch a smaller "worldmode" iPhone next year that will be ready for Verizon Wireless to sell in the third quarter of 2010, according to an analyst report citing unnamed handset maker sources.
China's nine-month campaign to crackdown on intellectual property violations has been the country's most successful one to date, resulting in the closure of numerous websites hosting pirated materials and the confiscation of hordes of fake electronic goods, according to Chinese authorities.
Ericsson will soon launch a platform designed to let consumers buy online content such as news stories with the charge billed to their mobile phone rather than other payment methods, such as a credit card.
Verizon has issued a direct challenge to the iPhone with the launch of its advertising campaign for the Motorola Droid, the carrier's first smartphone based on Google's open source Android platform.