We propose a notion of causal influence that describes the ‘intrinsic’ part of the contribution of a node on a target node in a DAG. By recursively writing each node as a function of the upstream noise terms, we separate the intrinsic information added by each node from the one obtained from its…
The selection of the assumed effect size (AES) critically determines the duration of an experiment, and hence its accuracy and efficiency. Traditionally, experimenters determine AES based on domain knowledge. However, this method becomes impractical for online experimentation services managing…
Multi-Touch Attribution plays a crucial role in both marketing and advertising, offering insight into the complex series of interactions within customer journeys during transactions or impressions. This holistic approach empowers marketers to strategically allocate attribution credits for…
Generative Vision-Language Models (VLMs) are prone to generate plausible-sounding textual answers that, however, are not always grounded in the input image. We investigate this phenomenon, usually referred to as “hallucination” and show that it stems from an excessive reliance on the language…
E-commerce platforms typically store and structure product information and search data in a hierarchy. Efficiently categorizing user search queries into a similar hierarchical structure is paramount in enhancing user experience on e-commerce platforms as well as news curation and academic research.…
The principal economist and his team address unique challenges using techniques at the intersection of microeconomics, statistics, and machine learning.
Multi-objective optimization is a class of optimization problems with multiple conflicting objectives. We study offline optimization of multi-objective policies from data collected by a previously deployed policy. We propose a pessimistic estimator for policy values that can be easily plugged into…