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Neural ode for multi-channel attribution - Amazon Science

Multi-Touch Attribution plays a crucial role in both marketing and advertising, offering insight into the complex series of interactions within customer journeys during transactions or impressions. This holistic approach empowers marketers to strategically allocate attribution credits for…

BlackBerry Tour boasts crisper screen, multimedia goodies | Network World

RIM's new BlackBerry Tour smartphone adds a crisper screen display and advanced multi-media support, including Apple iTunes synchronization, to lure new users.

Future of Wireless: A BlackBerry, iPhone World Is Good | Network World

Less than stellar earnings. Browser blues. An aging OS. BlackBerry-maker Research In Motion (RIM) seems to earn more criticism than praise these days.

Xerox PARC turns 40: Marking four decades of IT innovations | Network World

For 40 years, the Xerox Palo Alto Research Center (commonly called Xerox PARC, now just PARC) has been a place of technological creativity and bold ideas. The inventions it has spawned, from Ethernet networking to laser printing and the graphical user interface (GUI), have led to myriad technologies that allow us to use computers in ways that we take for granted today.

RIM may win more time to meet India rules on BlackBerry | Network World

Research In Motion (RIM) will likely gain more time to run its BlackBerry service in India as it negotiates with the government on giving access to data on its networks to law enforcement agencies.

RIM gets partial solution, reprieve in India | Network World

India said that Research In Motion's BlackBerry Messenger (BBM) service will continue to be available after Oct. 31, the deadline the government had given RIM to provide interception of communications to Indian law enforcement agencies.

Apple hit with another suit alleging privacy violations | Network World

Apple has been hit with another lawsuit accusing it of privacy violations for the way it shares information collected from iPhone, iPad and iPod Touch users with advertisers.

Before Apple vs. HTC: Tech’s 5 Most Sensational Patent Cases | Network World

Imagine a world in which Microsoft wasn't allowed to sell Windows or Word, no one could use a Blackberry, Intel's chips were taken off the market and every company that wanted to deploy Linux had to pay an exorbitant fee to an obscure software vendor.

One Enterprise’s Two-Year Apple Mobile Makeover | Network World

RehabCare CIO Dick Escue's journey to become a mobile enterprise Apple shop started two years ago, and now he's developing critical iOS apps for some 8,000 iPod Touches, 700 iPhones and 120 iPads. All tallied, three iOS apps will touch every facet of RehabCare's business, from improving patient care to winning new business.

Will touch screens kill the keyboard? | Network World

Thanks to a handful of emerging technologies, virtual touch-screen keyboards are getting closer to the feel of real electromechanical keyboards. Enhancements such as tactile feedback and surfaces that change to mimic physical keys could eventually redefine the virtual keyboard experience for millions of users of devices ranging from smartphones to tablets and touch-screen PCs.

Apple TV, ‘Ping’ and iTunes — what it means | Network World

There were a lot of rumors and expectations ahead of Apple's much-hyped music event yesterday. As expected, Apple unveiled a new touch-based iPod Nano, and an iPod Touch sporting the company's A4 processor, its super-high-resolution Retina display, and front and rear cameras offering HD video recording and video chat via FaceTime. There was also a new iPod Shuffle, which thankfully returns to the previous iteration's design with on-device buttons and a clip to make it wearable.

Sony introduces three light, bright touch-screen e-readers | Network World

The e-reader market is constantly moving, with new models being introduced (and prices dropping) on almost a weekly rate. The latest additions are from Sony, which has revamped its line of Sony Reader e-book readers. While two out of the three new models don't have wireless connections to a bookstore -- and are therefore missing the instant gratification that Amazon's Kindle offers -- the new devices are sleek and good-looking, with a lot of interesting features.

How a Global IT Revamp Is Fueling Ford’s Turnaround | Network World

When Ford unveiled its re-engineered Explorer in July, the buzz focused on its new options--an engine promising 30 percent better fuel economy, a touch-screen multimedia system, intelligent four-wheel drive, in-vehicle Wi-Fi and inflatable seat belts.

Apple Magic Mouse Still MIA as Software Update Arrives | Network World

Apple has issued a new Mac software update that lets Bluetooth-enabled Macintosh users employ the company's cool new, touch-sensitive wireless "Magic Mouse." The problem: You still can't buy the Magic Mouse by itself online or in Apple retail stores.

Week in smartphones: Motorola Droid debuts, iPhone after AT&T, BlackBerry Storm2 blows in | Network World

Weekly roundup of smartphone news, including word about the iPhone expanding beyond AT&T deal, BlackBerry Storm2 pricinig, Motorola Droid's debut and a Palm Pixi preview.

Week in smartphones: BlackBerry gets Bolder; Verizon invades iPhone territory | Network World

A roundup of the week's biggest smartphone news, including BlackBerry Bold 9700's debut, Verizon coming after iPhone with Droid and Microsoft updating Windows Mobile.

Paid iPhone apps deliver money, but only for the top few | Network World

About 30% of Apple's App Store downloads are paid applications, and about half of all iPhone and iPod touch users have downloaded at least one. These downloads have reaped close to 1 billion dollars in overall developer revenue since the online iPhone catalog was launched.

Apple refreshes iPod line-up, cuts prices, retools iTunes | Network World

Apple CEO Steve Jobs today took the stage at a company event for the first time in almost a year to introduce new iPhone software, a revamped iTunes, reduced iPod Touch prices and a video camera slipped into the iPod Nano.

BlackBerry Storm sequel seen keeping click screen | Network World

Rumors are swirling that Verizon and Research in Motion will officially release the sequel to the BlackBerry Storm this week with its trademark "clickable" touchscreen still intact.

The iPhone apps built for war | Network World

Raytheon today said it was working on a series of Apple iPhone and iPod Touch applications that could turn the smart devices into handy mobile battlefield tools.

Tell-a-Friend coming as app on iPhone, BlackBerry, Android | Network World

Online word-of-mouth marketing widget Tell-a-Friend is likely to be offered as an application for the iPhone, BlackBerry and phones running the Android operating system, according to an executive of SocialTwist, the company that offers the widgets.

Apple patent reveals work on improved mobile touch screen | Network World

A recently released Apple patent application hints at how the company is developing improved multi-touch screens for mobile devices, including iPhones, Macbooks and possibly the iSlate.

Lotus BlackBerry Apps Aim to Boost Collaboration | Network World

Research In Motion (RIM) helped kick off software-behemoth IBM's (IBM) seventeenth-annual Lotusphere conference this morning with the announcement of two new IBM Lotus applications for BlackBerry smartphones: Lotus Quickr v1.0 and Lotus Connections v2.3.

The Apple iPad specifications: three models starting at $499 | Network World

With iPad, Apple has created a highly mobile, lightweight device that can run any and all existing iPhone apps, with a set of built-in apps reworked for its large, multi-touch screen.

Apple wins patent for “proximity sensing” multi-touch display | Network World

Apple has been granted a patent for a multi-touch display that can sense when and where a finger is near the screen. The patent was one of 13 granted to Apple, and revealed on the eve of Wednesday's expected announcement of a multi-touch Apple tablet.

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